|
 |
 |
U.S.A.
Germany
Australia
Belgium
Bulgaria
China
Denmark
South Korea
India |
Holland
Italy
England
Spain
Switzerland
Egypt
Singapore
Slovenia
Turkey |
| |
Number of Visitors |
% |
| Turkey |
44.887 |
96,4 |
| International |
1.678 |
3,6 |
| TOTAL |
46.565 |
100,0 |

3. Professional visitors invited from abroad from Iran, Bulgaria, Mongolia, Sudan, Uzbekistan, Moldavia, Turkmenistan, Senegal, Kazakhstan, Bosnia Herzegovina, Azerbaijan, Tajikistan and Kosovo to visit the trade fair were hosted by Tüyap.
DOMESTIC VISITOR DETAILS
1. Domestically, visitors from 77 provinces in total toured the UNICERA Fairs organized in the last 4 years. There was an increase compared to previous years in the diversity of provinces domestic visitors came from in this year's trade fair and it was observed that visitors came from Ardahan, Burdur and Muş for the first time.

2. There has been an increase compared to recent years in the diversity of provinces arriving from within the country and the number of visitors coming to the trade fair from outside Istanbul. This year, 44.9 % of visitors were from Istanbul, with 55.1 from 69 other provinces. The breakdown of these provinces and visitors is given below.

3. Students invited from Afyon Kocatepe Engineering Department, Anadolu University Fine Arts Department, Anadolu University Materials Engineering Department, Çanakkale 18 Mart University Fine Arts Department, Çan Vocational College, Dumlupınar University Ceramics Engineering, Marmara University Faculty of Fine Arts, Mimar Sinan University Ceramics Department for visiting the trade fair were offered accommodation as guests.
GENERAL VISITOR PROFILE
1. The breakdown by subject of visitors to UNICERA 20th International Ceramics and Bathroom Trade Fair is as follows;
| BREAKDOWN OF VISITORS BY SUBJECT OF TRADE FAIR |
% |
| Visitors interested in the product services exhibited at the trade fair due to their trade/employment |
84,0 |
| End consumers |
16,5 |
2. Breakdown by line of business of firms of visitors visiting the UNICERA 20th International Ceramics and Bathroom Trade Fair due to their trade / employment is as follows;
| BREAKDOWN OF LINES OF BUSINESS OF FIRMS |
% |
| Trading of Ceramics and Building Materials |
32,4 |
| Construction - Design - Contracting |
30,3 |
| Trading of Construction Materials |
15,8 |
| Bathroom Furniture and Accessories |
9,2 |
| Decoration - Architecture - Interior Design |
4,2 |
| Glass Industry |
3,3 |
| Kitchen Furniture and Accessories |
1,4 |
| Chemicals |
1,3 |
| Tourism |
0,8 |
| Sanitary Ware - Ceramic Tradesman |
0,3 |
| Marble Industry |
0,2 |
| Other |
0,8 |
3. 57 % of trade fair visitors arej in charge of general management.
4. 47.3 % of trade fair visitors are the sole authority in decision making at their firms.
5. The percentages of satisfaction of expectations relating to the trade fair, of trade fair visitors are given below.
| |
% |
| Much better than I expected |
45,4 |
| Better than I expected |
19,7 |
| As I expected |
28,1 |
| Other |
6,8 |
6. 97.7 % of trade fair visitors have rated the trade fair as positive. The top 4 most important aspects found to be positive are given below.
| |
% |
| Getting to know new products |
83,5 |
| To see all products together |
77,4 |
| Good trade fair organization |
73,2 |
| Getting to know firms |
69,4 |
7.F98 % of trade fair visitors have stated that they planned to visit the UNICERA 21st International Ceramics and Bathroom Trade Fair to be held April 1 - 5, 2009 at Tüyap Trade Fair and Convention Center - Beylikdüzü.
BREAKDOWN OF VISITORS BY GENDER
| GENDER |
% |
| Female |
30,5 |
| Male |
69,5 |
| TOTAL |
100 |
BREAKDOWN OF VISITORS BY AGE
| YAŞ GRUPLARI |
% |
| - 20 |
2,3 |
| 21 – 30 |
8,1 |
| 31 – 40 |
34,6 |
| 41 – 50 |
32,0 |
| 51 – 60 |
21,3 |
| 61 – 70 |
1,7 |
| TOTAL |
100 |
BREAKDOWN OF VISITORS BY LEVEL OF EDUCATION
| LEVEL OF EDUCATION |
% |
| Primary |
4,8 |
| Middle |
31,2 |
| University |
51,4 |
| Graduate |
5,5 |
| TOTAL |
100 |
Visitor Profile 2007
Visitor Profile 2006 |
|
|